Search Engine Optimization

1. Address Crawl Errors and Broken Links: Frustrated visitors and confused search engines – that’s the result of broken links and crawl errors. Fix them to improve user experience and search engine indexing.

2. Optimize Image File Sizes: Large images can slow down your website. Optimize them for faster loading times and a better user experience.

3. Implement Lazy Loading: Prioritize loading content above the fold (what’s immediately visible) for a faster perceived website speed.

4. Leverage Browser Caching: Returning visitors experience significantly faster loading times when you leverage browser caching.

5. Manage Robots.txt File: The robots.txt file instructs search engines on which pages to crawl and index. Manage it effectively to control search engine crawling.

6. Utilize Structured Data Markup: Provide search engines with additional information about your content using structured data markup for potentially richer search results.

7. Optimize Internal Linking Structure: A well-structured internal linking system helps search engines understand your website’s hierarchy and navigate your content effectively.

8. Implement AMP (Accelerated Mobile Pages): Create stripped-down versions of your web pages for faster loading on mobile devices with AMP.

9. Disavow Spammy Backlinks: Unnatural backlinks from low-quality websites can hurt your SEO. Disavow them using the Google Search Console Disavow Tool.

10. Enable Internationalization (i18n) and Localization (l10n) Settings: If your website caters to a global audience, consider i18n and l10n settings to adapt your content for different languages and regions.